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Costco doesn’t give you bags, and it’s not the closest store to my house. So the second I saw how deep this insulated bag was, I knew where it was going. Big shopping runs where nobody bags for you, and anywhere I’m bringing food or drinks.
Fit & Fresh sent me its XL insulated grocery bag to try. I was sold before I’d even read the tag. It’s officially my new grocery-getting bag.
Quick Verdict
- Buy it if: your warehouse club makes you bring your own bags.
- Skip it if: you only ever grab a few things at a time.
- My favorite feature: The straps that turn it into a backpack.
- Would I buy again? Yes
How much fits in the Fit & Fresh XL bag?
A lot. The tag says 50 cans, and once I looked inside, I think you could squeeze in more than that. This thing is deep.
It’s insulated all the way around, with a leak-resistant lining, so cold stuff stays cold on the drive home and drips stay inside.
Fit & Fresh XL Insulated Grocery Bag
A collapsible insulated tote in cream and white stripes, with a zippered top.
Fit & Fresh XL bag size and materials
- Size: 16.5 x 9 x 17.5 inches
- Capacity: 2,595 cubic inches, about 50 cans
- Weight: 1.19 pounds
- Outside: polyester
- Inside: leak-resistant, easy-clean lining
- Color I tried: Pina Colada, cream and white stripes
Who is this insulated tote for?
Anyone who shops at Costco or anywhere else that doesn’t hand out bags. You don’t really want the disposable ones anyway, so I’ll take this on every grocery run.
It’s also for whenever you’re bringing food or drinks somewhere, like a friend’s house or the beach. Toss in the Sand Cloud beach towel my sister tried and you’re set for the day.
The straps and the backpack trick
It’s tall, and the long straps sit nicely over your shoulder. Then I read the tag. It’s designed by women for women, which I love, and it has what they call a smart handle design. Pull the straps around and it draws the top straps in so you can wear it as a backpack.
Folding it up for the car
- Folds compact: It folds down flat and closes up with two tabs, so it’s easy to put away. Mine lives in my trunk now, next to the BLINGSTING car emergency kit I tried.
- A really nice zipper: I appreciate a good zipper, and this one is a good one.
Little things I liked
- A pocket on the front.
- The outside feels nice and looks like it’d be easy to wipe down.
- It’s cute. Those stripes don’t look like a grocery bag.
Before you order the Fit & Fresh XL bag
- So far I’ve unboxed it and tried it on. A full haul is next.
- It’s 17.5 inches tall, so it stands well above a regular grocery bag.
Fit & Fresh XL bag questions
Can you carry a pizza box in the Fit & Fresh XL bag?
Yes. Turn the bag on its side and pizza boxes, sheet cakes and party trays ride flat.
Does the Fit & Fresh insulated bag keep food hot too?
Yes. The insulation works both ways, so hot takeout stays warm as well as frozen food staying cold.
Can you put the Fit & Fresh bag in the washing machine?
No. Hand wash it or wipe it down with a damp cloth.
Does the Fit & Fresh XL bag come with an ice pack?
No, it’s just the bag. Add your own ice packs if you need things cold for longer.
Other insulated grocery bags to look at
- Rachael Ray Jumbo Chillout Thermal Tote: Close to the same size, with a zippered top, a front pocket and straps you can adjust to carry dishes flat.
- Creative Green Life Jumbo Insulated Cooler Bag: A bit wider at 21 inches, holds up to 30 cans zipped, and is tested to keep ice frozen for 8 or more hours.
- Whole Foods Market Insulated Cooler Bag: A smaller square bag, about 3.5 gallons, and it goes in the washing machine.
Where the Fit & Fresh bag is staying
In my trunk, ready for the next big shopping trip.
I’m really happy to have it, and I’ll get a ton of use out of it.
Where To Buy
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